Posts by Brad Williams
3 Ways to Build the Best Dental Website
For any small business these days, having a website is a basic requirement. Unfortunately, many small business owners treat the process of building a website like people treat a task they can’t wait to finish. They rush through it as quickly as possible so that they can scratch it off their to-do list. What they…
Read MoreAdvice from a Pro: WordPress Basics
Editor’s note: The following is an excerpt from Chapter 2 of WordPress For Dummies, 8th Edition by eWebscapes founder and WordPress pioneer, Lisa Sabin-Wilson. This is the second in a series of excerpts from this book, which we like to call “Advice from a Pro.” In this installment, the reader will learn more about the technology behind WordPress.…
Read MoreSmall Business Website Tips: Social Media
Facebook, Instagram, Snapchat, Twitter, Pinterest… the list of social media platforms continues to grow, as does their relevance. Social media is beyond merely being social, sharing family vacation photos, and political points of view. Today, social media is a digital marketing avenue that allows entrepreneurs and startups to build a brand presence, connect with customers…
Read MoreWordPress Plugin Spotlight: Automatic Featured Images from Video
These days, video content is everywhere. All major social media platforms allow for easy video content sharing. There are digital tools to record and post on the spot or automatically embed existing video content by simply copying and pasting a URL. Chances are that you encounter videos every single day. As a small business owner or…
Read More5 Reasons Why Your Place of Worship Needs a Custom Church Website
In today’s modernized, digital world, not having an online presence could be detrimental to the mission of your place of worship. Your spiritual message could easily become lost. To connect with your congregation (and attract new members) you need to be where they are, and that’s on the internet. If you’re a spiritual leader who…
Read MoreAdvice from a Pro: What WordPress Can Do for You
Editor’s note: In its eighth edition, WordPress For Dummies was released and updated in 2017 by eWebscapes founder and WordPress pioneer, Lisa Sabin-Wilson. With the permission of the publisher, we will be sharing excerpts from the book in a series we call “Advice from a Pro.” Below is an excerpt from Chapter 1 of WordPress For…
Read MoreSmall Business Website Tips: SEO
SEO can seem like a mystery. Those three letters, which stand for search engine optimization, often get thrown around on the internet, confusing most small business owners. Simply put, SEO encompasses both the technical and creative ingredients required to drive traffic to your website and improve your ranking in search engines. The SEO tips featured…
Read MoreWordPress Plugin Spotlight: InstaGo
When we talk with clients about building a website, they often think the work ends once the site is launched. For us at eWebscapes, that may be true, but for the client, once the site is launched, that’s when the real work begins. That’s when they have to focus on marketing. Luckily, there are WordPress…
Read More6 Tips for Creating Beautiful Restaurant Websites Diners Will Love
In a digital age when diners are just as likely to photograph and share images of their meals as they are to sit and enjoy it, restaurateurs across the world need to level up their marketing strategies. Delicious cuisine and unbeatable hospitality are still important, but now so is a restaurant’s online presence. The world…
Read MoreHow a Website Redesign Can Re-energize Your Sales
One of our team members was talking to a small business owner about their digital marketing. When asked if they had considered a website redesign, the entrepreneur said, “We don’t put much time or effort into our website because it doesn’t attract many leads.” Unfortunately, this isn’t the first time I’ve heard this way of…
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