Posts by Brad Williams
Small Talks with Small Businesses Podcast Episode 7: Christie Moeller
As a freelance fashion stylist, Christie Moeller of ICanStyleU.com faces the challenges of a changing industry. A physical portfolio no longer gets the job done. An online portfolio on your small business website and a great social media presence are key. Christie shares some excellent tips for freelancers and small business owners on this podcast…
Read MoreHow Social Media Can Fuel Your Small Business Website
The power of social media continues to grow. Although it should never be considered as a replacement for your small business website (everything on your website is yours, while everything on social media platforms is theirs), there is no denying the importance of incorporating social media into your digital marketing strategy and the benefits of…
Read MoreThese Things Will Ruin Your Small Business Website User Experience
We advise a lot about the things you should do to improve your small business website. Elements like regular blogging, adding contact information, and using tools to level up your analytics are things that will enhance your website, which we’ve written about in the past. Those are the “dos” of your site, but what about the…
Read MoreSmall Talks with Small Businesses Podcast Episode 6: Richard Sheffield
Small business owner, Richard Sheffield, talks to us about how he uses his eCommerce store at SheffieldSpices.com to complement the business he does at his brick-and-mortar store in Las Vegas, NV. Richard has some great insight to share about running both types of businesses in tandem.
Read More3 Ways to Level Up the Analytics of Your Small Business Website
Analytics should be the one thing that helps to give you a better understanding of how your small business website is performing. But with so many tools, dashboards, and customizations, it can be challenging to know what to pay attention to and what to trust. Below, we highlight key tools that we think are worth…
Read MoreAdvice from a Pro: Making the Most of WordPress Plugins
Editor’s note: The following is an excerpt from Chapter 7 of WordPress For Dummies, 8th Edition by eWebscapes founder and WordPress pioneer, Lisa Sabin-Wilson. This is the seventh in a series of excerpts called “Advice from a Pro” from this book. In this chapter, the reader will gain knowledge on using the plugins that WordPress comes…
Read MoreSmall Talks with Small Businesses Podcast Episode 5: Brett Bumeter
Running a small agency can be time-consuming. Finding tools that you can use to free up your time can be a huge advantage. Brett Bumeter, owner of Softduit Media joins me to talk about things he’s doing now as he preps for a website rebuild to ensure his success in the long run.
Read More3 Online Tools That Make Writing Content Easier
One of the points we continually make at eWebscapes is the importance of regularly writing content for your small business website. Not only does consistent blogging assist with SEO, but it also helps you increase your value with customers and potential customers by providing them with free information. Since eWebscapes relaunched in November of last…
Read MoreWordPress Plugin Spotlight: Gravity Forms
Capturing visitor information is one of the most basic missions of your small business website. Whether you’re trying to obtain leads, make yourself available for questions and inquiries, or are offering news and updates via an email newsletter, it’s inevitable that your site will require a website form. Luckily, it can be a relatively easy…
Read MoreSmall Talks with Small Businesses Podcast Episode 4: Juliene Hefter
Running a nonprofit association is just like running a small business. And in the nonprofit world, time is a very precious commodity. In today’s episode, Juliene Hefter, the Executive Director of the Association of Aquatic Professionals talks about how a website redesign and incorporating automation tools helped her to streamline repetitive tasks. As a result,…
Read More