E.Webscapes Design - specializing in custom blog designs for WordPress, BuddyPress, Movable Type, TypePad, Expression Engine, E-Commerce and more
We have been working in cooperation with a few different business blog consultants over the past year. Most of these consultants contract with us for the design work of their client’s new blog – or an old blog that they are re-launching. When I mention to colleagues the work I do with blog consultants – - the inevitable question follows:…
“What is a blog consultant??”
It seems they come in all different shapes and sizes out there – depending on what your needs are. We’re highlighting a few of them that we’ve had the pleasure of working with over the past year.
Radiant Marketing Group
Run by Paul Chaney of Tupelo, Mississippi. We have worked closely with Paul on several projects and have found that his clients find Paul’s consulting services an invaluable part of their Blogging experience.
From the Radiant Marketing Group website:
a business blog consulting firm based in Tupelo, Mississippi. (Pronounced TWO-p-low). Simply put, WE KNOW BLOGS and we know how to help your business use them to communicate directly with customers, constituents and stakeholders to create strong personal, lasting relationships. Not only that, we know blogs can help your business set itself apart from the competition and make you the recognized expert in your field.
Their services include:
You can read about Paul’s full range of services on his website. You can also view Paul’s listing of happy client’s – several of which were blog design and set ups done by yours truly!
Paul has recently expanded his services as an Online Marketing Agency – - as well as developing Bloggeropoly – a business Blogging recruiting agency. Exciting stuff!
Bloomberg Marketing
Run by marketing strategist, Toby Bloomberg of Diva Marketing, Bloomberg Marketing leverages its experience in marketing research to ensure that plans are based on the voice of the customer and include input from key stakeholder.
Their process for blog consulting is built in six phases:
You can read about their services here, and read about their Marketing & Blog Strategies here.
What a surprise to find that Toby recently profiled one of our clients, Gary Peterson of Skybox by Maytag. Toby did a very nice Biz Blog Profile of Gary’s blogging efforts with Skybox - complete with Gary’s interview and words of wisdom.
Our approach on blog strategy may be slightly different from other blog consultants. While we believe that blogs are an exciting, powerful marketing tool, we understand that to be effective, blogs must be integrated into your marketing plan and must support your brand, as well as, your positioning.
Our blog strategy process is strategic and our deliverables are tactically rich – built in four phases:
1. Discovery
2. Planning
3. Training
4. Coaching
The Language Artist
The Language Artist (TLA) is a blog consulting, writing, editing, and document preparation company owned by freelance writer and popular weblog author, La Shawn Barber. TLA offers quality services at affordable rates.
La Shawn Barber is most well known for her very popular political blog La Shawn Barber’s Corner. We’ve been working with La Shawn for quite some time with her political blog on the design, hosting and ongoing technical support. Imagine our pleasant surprise when she contacted us to let us know she was branching into the blog consulting field! I couldn’t think of a better person – - she sure has the experience and the credibility to assist any business in using blogs as part of their overall online marketing strategy!
La Shawn launched The Language Artist in June of 2005 and is fast becoming a rolling success! She has a fresh and upbeat take on the use of blogs in business. Her services include:
We are currently working with La Shawn on few projects for her clients – - our role is mainly the design and layout of the blog, installation services and other technical services that go into creating the blog, itself. Once the blog is created – - then La Shawn steps in, takes over and works her magic, in full cooperation with her clients to help bring them the results they are looking for. You can read about her services here. You can also read more about La Shawn and her growing list of accomplishments and professional credits here.
Hopefully, we’ve shed a little bit of light on what blog consulting is, and who are the current top folks in the field. It is our pleasure to work together with these consultants to help bring clients and their blogs to the forefront of business blogging!
Lisa Sabin-Wilson is a creative designer and founder of E.Webscapes. She is the author of WordPress For Dummies and BuddyPress For Dummies, and is a regular speaker at national conferences on the topics of WordPress, blogging and design. Blog | Twitter | Facebook | LinkedIn
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Owned by Creative Designer Lisa Sabin-Wilson, author of WordPress For Dummies and BuddyPress For Dummies
